IS NATURAL MAKEUP A CLASSICAL PART?

What natural ingredients do we incorporate into our make-up environment and skin-friendly manufacturers to meet all your needs?

Users of natural cosmetics are naturally looking for more - multifaceted use of the product, a comprehensive solution that, in addition to aesthetic appearance, also offers care , protection and hydration . We also strive to reduce the number of products and are not prepared to compromise on quality. Do you agree that it would be easier if we also offered you 5 products instead of one?

If we remove all the synthetic ingredients that have had no contact with nature at any stage of their creation, we are revealed to the colorful world of minerals that originate from ores and rocks. That's right, the inanimate world of nature in the earth's crust hides everything we need to create makeup that suits you, dear natural lover. What's even more wonderful is that mineral pigments bring many other benefits in addition to their aesthetic benefits.

Pigment mixture for the shade " fresh pink or 010 ".

What does the term "organic" mean in Slovenian?

At this point, we should point out the eternal dilemma in the use of different terms. The minerals mentioned above are therefore of inorganic origin (the inanimate world of nature). This means that our products contain raw materials of both organic (from the living world) and inorganic origin . It would be very unfortunate if we then called our cosmetics “organic”. In Slovenian, this means that the ingredients in it are exclusively of organic origin, which makes neither sense nor special weight. We strive for nature, right?

The trick is an unfortunate translation of “organic” from the English adjective “organic”, which means ecological! When you see the term “organic skincare”, you know that you are dealing with natural cosmetics made from organic ingredients (what this percentage is, is a topic that requires its own article). When you see the term “organic cosmetics”, you know that someone has not done their homework or is simply using something for marketing purposes that makes no sense, but sounds really trendy ;).

Why can't I ever find the right one?

I imagine this situation (or recall a memory :)). In a nearby drugstore, I'm standing in front of a (too) full shelf of an incredible number of liquid foundations from different brands, color palettes, packaging, and shapes. I've run out of it! For many of us, this is the most basic makeup item, next to mascara, and it's a must-have in our purse. Since I haven't found my True One yet, I'd like to try something new. What should I get? With such a crowd, I repent again and choose based on shade, smell, and texture. What's actually behind all this is something I'll deal with next time. I get home, apply it, it feels okay, it covers my capillaries, a little pimple, but it's so terribly dry. My skin peels after it, it gathers in wrinkles, what else should I add besides my cream to improve the appearance of my skin texture? Is this shade really good? It just doesn't blend in with my neck in the light. I put on my sweater and accept that this is how it has to be. Until next time.

What if we could improve this experience? By taking you through the world of minerals and other ingredients, we'll teach you how to choose makeup that will:

• suitable for all skin types,
• keeps your skin radiant and nourished all day long,
• adequately cover imperfections and even out the complexion,
• they blend into your complexion (the neck, décolleté and face belong to the same person),
• reduce the appearance of wrinkles and do not accumulate in them,
• you can apply them in several layers,
• allowing your skin to “breathe” underneath them,
• and give you a feeling of lightness, as if you weren't wearing them at all.

A liquid foundation texture that moisturizes, nourishes and creates a natural look.

PIGMENTS, PIGMENTS, PIGMENTS

On ingredient lists, you will find them in the form CI22222, where CI stands for Colour Index, and together with the number, it is the international universal code for the chemical composition of the colorant, the Colour Index Composition number. Sometimes you will find the name of the pigment written in words on the list of cosmetic ingredients, but in the vast majority of cases, manufacturers use international nomenclature to avoid mistakes.

What should I look for in a powder to ensure coverage?

Two minerals, white pigments! Zinc oxide and titanium dioxide , which are simultaneously dyes, UV filters and cosmetic active ingredients.

In the pigment particle size we use in natural cosmetics, both minerals are extremely safe! Just be careful that neither of these ingredients contains the “nano” label, which can be potentially harmful to your health.

In the INCI list they are found as:

Zinc Oxide, CI 77947

Titanium Dioxide, CI 77891

Because titanium dioxide has significantly more coverage, our products contain more of it, while zinc oxide primarily serves as additional skin protection and as an antimicrobial ingredient.

Titanium dioxide is extremely effective in protecting against UVB rays, while zinc oxide protects against both UVA and UVB light. Despite the high concentration of the former in our powders, we cannot and do not want to talk about the quality of protection, as they were created for a completely different purpose. We advise you to use separate products for sunscreen from makeup, as studies show that we never apply enough makeup to our face to provide the advertised protection.

What products fill my wrinkles and prevent pigment from accumulating in them?

Among the natural options, we chose a filler called silica . Also of mineral origin, it affects the final appearance of makeup from several angles.

First, it mattifies the skin and removes unwanted shine by absorbing excess oil. With its ability to diffuse light, it specifically reduces the appearance of fine lines and wrinkles and prevents pigments from accumulating in them. The last, but equally exceptional, property of silica is the velvety, silky feel it adds to makeup.

What exactly gives powders their color? Oxides!

1. Iron oxides:

Black iron oxide (CI 77499)

Red iron oxide (CI77491)

Yellow iron oxide (CI 77492)

Their combinations produce various shades of beige, orange and brown.

2. Chromium Oxide Green (CI 77288)

An oxide that we use in our powders to correct skin tone and cover redness.

Basic iron oxides

Pigments, once extracted from ores, are now produced by chemical processes from various base materials due to the presence of heavy metal residues and other impurities. Both are extremely stable, do not change color, and are completely safe.

Color correction - ultramarines!

Today, they are also obtained differently than they were throughout history. In the past, this unusually intense blue dye was prepared by rubbing the semi-precious stone lapis lazuli. Of course, as the market developed and the need for the dye increased, it was necessary to come up with alternatives. Today, it is obtained by heating soda, clay and iron. By exposing it to different temperatures, a whole range of shades can be obtained.

Ultramarine color scale. Source: Canva.